Core Mandates
And deliverables built during deployment
01
AI Diligence, Framework, & Execution
Most companies are investing in AI without seeing it show up in EBITDA. We align leadership on where AI actually creates value, define clear use cases, and tie adoption to measurable operating results. No pilots for pilots’ sake. No experimentation without accountability. AI isn’t the strategy. It’s leverage — when applied with discipline. DELIVERABLES: • AI Enablement Roadmaps with Budgets and Timelines • AI Leadership Alignment, Governance & Guardrails • AI Architecture & Systems Design • Functional AI Maturity Ladders • Baseline Scorecards & KPI-Metric Mapping • Enterprise KPI Weighting & Prioritization • Use-Case Identification & Scoring Matrix • Functional AI Targets & OKRs • Quarterly AI Scorecards & ROI/IRoI Tracking • AI Operating Model Design • AI Agents
02
Positioning, GTM, and Experience Architecture
Growth is shackled when positioning lacks clarity, go-to-market is not engineered for scale, or the customer experience breaks under pressure. We create go-to-market systems, sharpen market positioning, and architect the end-to-end experience to directly drive revenue, retention, and outcomes. DELIVERABLES: • Market Positioning & Strategy (from Launch to Rebrand) • Market Identity, Commercial Narrative & GTM • Market & Audience Insights • Persona Development & Audience Segmentation • Value Proposition & Messaging Architecture • Competitive & Category Mapping • Content Strategy & Creative Springboards • Integrated Marketing Plans & Campaign Planning • Customer Journey & Experience Planning/Mapping • Ecosystem & Touchpoint Design (including UX/UI) • Sales Material Creation, Pitch & Proposal Development
03
Business & Operational System Build
If leadership can’t see the business clearly, it can’t run it decisively. We design the operating systems that connect strategy to execution — financials, pipeline, delivery, and people — so decisions move faster, risks surface earlier, and performance compounds. This is where value creation actually happens. DELIVERABLES: • Technology Assessment & Due Diligence (incl. M&A) • Business Model Innovation & Roadmaps • Organizational Design & Change Management • Digital Growth & Operating Model Strategy • Technology Strategy & Architecture Design • Technology Development & Integration Support • Fractional CTO / Senior Tech & Product Leadership • Operational Intelligence (“Cortex”) • Pipeline, Financial, People, Marketing, & KPI Tracking Systems • Innovation & Ways-of-Working Workshops • M&A Advisory & Investor Pitch Presentations
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About Us
We're a team of plug-in senior operators that accelerate post-investment value creation.
We connect ambitious leaders with solutions spanning roadmap design and execution, to unlock meaningful growth, typically within the first 90-180 days post-close, or when growth stalls.
Engagements focus on post-transition clarity, operating cadence, and value-creation; providing leadership teams with end-to-end operating support.
We are more than experienced advisors;
we’re an embedded execution partner.
Featured Work
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Testimonials
Accelerating & Amplifying Growth
Within four months, they helped realign our media adtech product to our core business goals. Accuracy improved from 50% to over 90%, we accelerated time-to-market by 6 months, and are on track to save $1M+ in development costs.”
CEO, Media Adtech Firm
“AXP designed and built an operating system that aggregated our business, operational, and financial data. It gave us a single source of truth, freeing teams to act sooner and make better decisions, and uncovered a $1M cash savings opportunity.”
CEO & Founder, London-based Innovation Studio
New firm. Deep scars.
Our team has operated comfortably across various ownership & capital structures, and at all growth stages, for brands like:
